Why Reputation Management(ORM) Is Important For Online Business?

If your business getting negative reviews then it is harmful for your online business reputation.
Many business owner face problem that how to remove bad reviews from search?
Sometime when you search company name or company review in search engine then you get bad results in SERP.
That result affects your business this distract customer mind. So you always try to remove it as soon as possible.
It is very crucial when bad review is coming on top position.

How Can You Remove Bad Review or Comments From SERP?
You have to create a strategy for doing this work. You can first simply try by just asking that website support team to remove your bad review but in most cases it is not possible to remove with this technique.
If your bad review is coming on first search page then it is very harmful for your business.
You have to follow few ORM steps that will help you to put your bad review on second page or third page or out of the SERP result.

There are many digital marketing agencies who provide this type of service to remove your bad review from search result.

Follow few steps that will really help you to demote your bad review in SERP:

Create brand page on top most social sites LinkedIn ,Facebook, Apsense, Rediff etc-
When you are creating a business page or brand page then you have to be careful about content on business or brand pages.It should be unique and fresh.
Create Strong Profiles:
Create your business profiles on best social sites like pinterest, stumble Upon,scoop.it, wikinut etc  .

Make Power Point presentation and share on top site like slide share etc.

Make creative info-graphics which will show your business work process or anything else.

Create different different blogs related to your business theme.

Follow these points regularly at least 4,5 months. I am sure you will be happy with SERP result without negative review.
For more information about reputation management visit:
http://www.idigitaltree.com/repuitation-management

Google Panda 4.1 Update — Is Rolling Out

Google has announced that the latest version of its Panda Update — a filter designed to penalize “thin” or poor content from ranking well — has been released.

Google said in a post on Google+ that a “slow rollout” began earlier this week and will continue into next week, before being complete. Google said that depending on location, about 3%-to-5% of search queries will be affected.

Following are confirmed Panda Updates:

Panda Update 1, AKA
Panda 1.0, Feb. 24, 2011 (11.8% of queries; announced; English in US only)

Panda Update 2, AKA
Panda 2.0, April 11, 2011 (2% of queries; announced; rolled out in English internationally)

Panda Update 3, May 10, 2011 (no change given; confirmed, not announced)

Panda Update 4, June 16, 2011 (no change given; confirmed, not announced)

Panda Update 5, July 23, 2011 (no change given; confirmed, not announced)

Panda Update 6, Aug. 12, 2011 (6-9% of queries in many non-English languages; announced)

Panda Update 7, Sept. 28, 2011 (no change given; confirmed, not announced)

Panda Update 8 AKA
Panda 3.0, Oct. 19, 2011 (about 2% of queries; belatedly confirmed)

Panda Update 9, Nov. 18, 2011: (less than 1% of queries; announced)

Panda Update 10, Jan. 18, 2012 (no change given; confirmed, not announced)

Panda Update 11, Feb. 27, 2012 (no change given; announced)

Panda Update 12, March 23, 2012 (about 1.6% of queries impacted; announced)

Panda Update 13, April 19, 2012 (no change given; belatedly revealed)

Panda Update 14, April 27, 2012: (no change given; confirmed; first update within days of another)

Panda Update 15, June 9, 2012: (1% of queries; belatedly announced)

Panda Update 16, June 25, 2012: (about 1% of queries; announced)

Panda Update 17, July 24, 2012:(about 1% of queries; announced)

Panda Update 18, Aug. 20, 2012: (about 1% of queries; belatedly announced)

Panda Update 19, Sept. 18, 2012: (less than 0.7% of queries; announced)

Panda Update 20 , Sept. 27, 2012 (2.4% English queries, impacted, belatedly announced

Panda Update 21, Nov. 5, 2012 (1.1% of English-language queries in US; 0.4% worldwide; confirmed, not announced)

Panda Update 22, Nov. 21, 2012 (0.8% of English queries were affected; confirmed, not announced)

Panda Update 23, Dec. 21, 2012 (1.3% of English queries were affected; confirmed, announced)

Panda Update 24, Jan. 22, 2013 (1.2% of English queries were affected; confirmed, announced)

Panda Update 25, March 15, 2013 (confirmed as coming; not confirmed as having happened)

Panda Update 26 AKA
Panda 4.0, May 20, 2014 (7.5% of English queries were affected; confirmed, announced)

Panda Update 27 AKA
Panda 4.1, Sept. 25, 2014 (3-5% of queries were affected; confirmed, announced)

Blog Source : http://searchengineland.com/panda-update-rolling-204313

http://idigitaltreedigitalmarketingagency.wordpress.com/2014/09/27/google-panda-4-1-update-is-rolling-out/

Which Is Best SEO ,SMO or SEM For Business Promotion Aspects?

When any businessmen thinking about online or digital marketing for their business promotion.
then they get confused because of output of different techniques.
Mostly people want quick result, want to earn quickly where few business domain have heavy margin so want to invest for long term results.
Some business person only want branding of their products.(Product like mobile phones or any  kind of branding business)

Online Marketing techniques like SEO,SMO and SMO all have different role for business promotion.
When you want to get result from search and you have patience the SEO is best for long term output because it takes time to get keywords position on search engine.
If you want to get quick result and no problem with money then choose PPC and search ads is best for that and if you are billing to branding of your product then social media ads and display ads is best for that .
So SEO, SEM and SMO all have different benefits in promoting business.

For more information visit: http://www.idigitaltree.com/services .